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Young Sachin

 

Young Sachin

 
 

Silver at New York Festivals • 2X Winner Kyoorius

 
 
 
 

Every Indian kid faces parental pressure. Ageas Federal Life Insurance wanted to inspire Indian parents to go easy. To do this, we created a 11-year old Sachin Tendulkar using deepfake AI. After all, he too endured pressure from his peers and elders. To train the deepfake engine, we went through hundreds of photographs and archival videos.